Creative Copywriter | On-site | George, Western Cape

Badger Holdings is a specialised insurance and related services company. Founded in 1995, we currently employ over 700 staff members across South Africa and Australia and insure over 180 000 clients with premiums in excess of US$100 million. Through a unique blend of skills and expertise, Badger Holdings has grown into a formidable force in the insurance landscape. We have been helping insurance and related companies to maximise their potential for almost two decades. Our success lies in establishing innovative insurance entities and partnering with great people who have excellent track records. We give them the means to grow sustainably into the future by providing expert assistance and advice on legal matters, training needs, marketing requirements and new product development. We believe that it is through partnership that companies will reach their full potential and achieve successful growth. That is why Badger Holdings embraces and encourages opportunities to establish firm, committed and longstanding business relationships. Our chairman often tells the story that inspired his vision for the group – about his friend who was about to crash in a glider plane. He prayed to be saved and felt a gentle wind lift the wings of the plane and gently help to land him. We see relationships and gentle landings in times of need as our offering.What you'll be doing As our Creative Copywriter, you'll help bring the Dotsure brand to life across every customer touchpoint. Working alongside designers, marketers, strategists and digital specialists, you'll create impactful copy that connects with audiences and delivers real business results. Requirements You'll create content for a variety of channels, including: Integrated marketing campaigns Brand and product launches Website and landing pages Social media (organic and paid) Email marketing and CRM campaigns Google Ads and digital advertising Customer communications Video scripts and multimedia content Internal communications and employer branding Public relations and partnership campaigns You'll also contribute creative ideas during campaign planning, present concepts confidently and ensure every piece of communication reflects the unique Dotsure brand voice. What you'll bring You'll be a naturally curious storyteller who enjoys solving problems with creativity and words. We're looking for someone with: A Degree or Diploma in Copywriting, Journalism, Communications, Marketing, English or a related field (or equivalent practical experience supported by a strong portfolio) 3 - 5 years' experience as a Copywriter, Creative Copywriter or Content Writer A portfolio demonstrating strong campaign thinking and multi-channel copywriting Experience writing for digital marketing, social media and integrated campaigns Exceptional English writing, editing and proofreading skills Strong conceptual thinking and storytelling ability The ability to simplify complex topics into engaging, customer-friendly content Excellent collaboration and communication skills Strong organisational skills with the ability to manage multiple projects and deadlines Experience within financial services, insurance or an advertising agency will be advantageous but isn't essential.