Copywriter
Full-time
The Good Human (Pty)Ltd
COPYWRITER
Purpose
Creates clear, compelling messaging that drives action across all campaigns and
channels.
What Youll Do
Write campaign copy across digital, retail and brand
Develop messaging frameworks and tone
Work closely with Creative and Campaign teams
Optimise messaging based on performance
Ensure consistency across all touchpoints
KPIs
Conversion rates
Message clarity and effectiveness
Campaign performance impact
What Good Looks Like
Simple, clear and persuasive messaging
Copy that drives action
Consistent brand voice
Why This Role Matters
Messaging is what converts attention into action. This role ensures we
communicate clearly, stand out, and dont lose customers through weak or generic
copy.
Brand Personality Fit
Direct and punchy
No jargon or filler
Speaks like a real person
Vacancy posted more than 2 months ago
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