Market Development Representative (Bela-Bela (Limpopo)
The Beverage Company
Across our range of brands, flavours and colours we manufacture high quality, high value carbonated soft drinks, energy drinks, mixers and still beverages for the South African market.Job Purpose Based in a defined geography the primary purpose is to directly develop spaza's, mini-supermarkets and tuckshops on behalf of BevCo - must have intimate knowledge of the geography the informal retail dynamics and outlets matched to BevCo's strategic growth objectives for the area. Key Accountabilities and Outputs Customer Management Objectives To be actively engage and open relationships with outlets on behalf of BevCo (against set call rate and conversion targets) = actively 'seed' BevCo's portfolio into a defined area and large channel of informal retailers To build and retain an active base of informal retail clients and to constantly service that base weekly/monthly To facilitate informal retailers to direct BevCo purchases from the local wholesalers, bulk breakers, and/or distributor To ensure company assets (refrigeration; signage) are managed per BevCo governance requirements Sales and Trade Marketing Objectives To actively support the sales and distribution targets into informal retail (pull) from local wholesalers, bulk breakers, distributors for the area To assist in execution of the marketing plan for the area as required (incl activations, promotions, fridges, POSM) To ensure BevCo merchandising and pricing compliance standards are sustained (in conjunction with GT rep as relevant) Additional Region-Specific Accountabilities and Outputs Qualifications and Experience Grade 12 / Matric / NQF level 4 Up to 2 years' experience (Operational Execution) FMCG, experience in sales Basic knowledge of PC, or potential to acquire it
Vacancy posted 6 hours ago
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